Suryaa Business Desk: Meta is expanding its artificial intelligence-based age verification systems on Instagram to enhance the safety of teen users. The company aims to improve the accuracy of age estimation and increase oversight of accounts belonging to teenagers.
This initiative follows allegations that minors are providing incorrect ages to create accounts on the platform. The new AI technology utilizes facial analysis and automated systems to verify user age. Once verified, the system automatically applies privacy settings and protections to teen accounts, which the company states is intended to protect youth from adult content and harassment.
Meta is implementing these measures amid rising legal challenges regarding its child protection policies in the United States and Europe. State attorneys general have filed lawsuits alleging that social media companies are failing to implement adequate safety standards and are negatively impacting the mental health of young users. Experts suggest that Meta may expand these AI age-checking measures to additional countries in the future.